Christmas holiday special: Earn free hotel nights with Premier Club Rewards

The magical time of Christmas brings with it everything beautiful and festive. It’s that time of the year when you want to warm up in a nice location with your friends and family. It’s the Christmas holiday season and hence a beautiful time to travel with friends, family and dear ones. Travelling in this festive period can be fun and expensive at the same time. To ensure you book yourself a comfortable stay and that is not out of budget it’s a good idea to join the Premier Club Rewards Programme.

To get a little extra from the hotel where you book and make your stay totally worth it, you can join the hotel’s reward programme for awesome deals and offers that will bring extra festive cheer for you this season.

christmas celebration

Here’s why you should join, earn and redeem freebies this festive season:


Book direct or call the Premier group hotels and they will offer you their Premier Club Rewards programme. You can even visit their website to get all the information on how to join and start earning points as soon as you join. Here you can read all the Terms & Conditions as well.


Once you are a member and on-board with the programme you will start earning points on every pound you spend. These points can be redeemed for free nights in our luxurious properties in prime locations of London. As a loyal member you will get additional discounts on best available rates.

christmas celebration


You will collect 10 points on each pound that you spend with us. These collected points when hit the required mark can give you free nights in our properties all over London.
Here is the list of privileges you get when redeeming these points:

  • You can redeem 15,000 points for a Reward Night stay at most of The Shaftesbury Hotels Collection except Shaftesbury Suites London Marble Arch, Park Grand Lancaster Gate, Park Grand London Hotels & The Piccadilly London West End Park Grand Piccadilly.
  • You can redeem 20,000 points for a Reward Night stay at Shaftesbury Suites London Marble Arch and Park Grand London Hotels except The Piccadilly London West End Park Grand Piccadilly & Park Grand Lancaster Gate.
  • You can redeem 40,000 points for a Reward Night stay at The Piccadilly London West End Park Grand Piccadilly & Park Grand Lancaster Gate.
  • Complimentary English Breakfast in most hotels
  • Bottle of Mineral Water in room on the day of arrival
  • Fruit basket in room on the day of arrival
  • Complimentary bottle of Wine and box of chocolate in room on arrival per stay
  • Complimentary room upgrade (Subject to availability)
  • Complimentary newspaper in room
  • Complimentary snacks per stay in the bar room from 5.00 – 7.00 pm at the Park Grand London Kensington, Park Grand Paddington Court London, Paddington Court Suites & Club Room. (Timing varies in different properties, please check with reservations).
  • Free Local calls and faxes

Membership Benefits

The more you stay, the more points you will earn and the more you will enjoy the benefits. Your benefits, offers and packages will differ according to the levels of your membership you wish to join. You can choose from Silver, Gold and Platinum membership depending on your need.

Hotels on offer

Once you have collected enough points you can book a free stay at the following hotels, located in some prime locations of London.

  • The Piccadilly London West End
  • Park Grand London Paddington
  • Shaftesbury Premier London Paddington
  • Hyde Park International – Member of Park Grand London
  • Park Grand London Heathrow

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