If you're a frequent traveller to London, you'll love Premier Club Rewards. Pair an inviting collection of four and five-star stays in sought-after London locations with a loyalty programme designed to help you make the most of them, and you have a London experience more rewarding than most.
When you book a stay with us, it's so much more than just a transaction. Joining Premier Club Rewards means the privileges of membership are yours from day one, with benefits towards complimentary nights. With so many ways to welcome you home away from home, why stay anywhere else?
We know your time is precious, so we've made the registration process pleasingly quick and easy. Simply register online in just a few short minutes, or join at reception when you next stay with us...Find out more
There are three membership tiers - Silver, Gold, and Platinum. You'll become a Silver member the moment you join, and progress towards Platinum membership the more often you stay with us, with ever more generous benefits...Find out more
From chocolates in your room to complimentary upgrades and more, Premier Club Rewards is designed to delight, and the points you earn can be redeemed for a series of rewards including complimentary nights with us...Find out more